Canadian Tire has a massive selection of KitchenAid products, but it's not the first place you'd look. Our job was to help them get the word out just in time for holiday shopping.
And If there's one thing that everyone does during the holidays besides shop, it's eat. So we made COUNTERTOP CREATIONS: a festive food typography series created using the same holiday recipes that Canadians would whip up in their KitchenAid products.
(A bonus challenge was to find 3 festive sayings that were also bilingual. We tried!)